May 22, 2010

Sonic Fast Foods

Have you ever noticed that all the logos for major fast food chains are in red, yellow or both colors? Yeah, I tried to figure out if there is any hidden symbolism or fast food psychology and discovered it had something to do with the psychology of colors and graphic design more than anything did.

In graphic design color classes, they define that yellow is supposed to be associated with quickness and speed while red is supposed to stimulate appetite. Color has direct physiological effects on the brain. Red increases pulse, blood pressure, and respiration while yellow is the easiest colors that can be seen from the longest distance.

sonic fast food
sonic fast food
sonic fast food
sonic fast food
sonic fast food

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